1. 3 TIPS TO INCREASE SALES OF YOUR SEASONAL CUSTOM BOTTLE LABEL

    Autumn is the harvest season, and we see some great seasonal custom bottle labels come through the shop. Do you have a seasonal product you need a custom label for? Here at Cummins Label we’re proud of the work we do with brewers and others who create specialty items that are offered on a limited …Read More

  2. SHOWCASE YOUR ULTIMATE RECIPE WITH CUSTOM FOOD LABELS

    You've likely spent hundreds of hours perfecting what’s inside your jar or bottle, perfecting your product until it has that unique taste you’re after. After spending so much time tinkering with ingredients and amounts, you might want to rush your product to market. We suggest you spend a little…Read More

  3. WHAT A GREAT STORY – AND IT’S ALL ABOUT YOU!

    When customers are scanning the shelves at their local distributor – whether it’s a craft beer cooler or a wine display – your label plays an essential role in grabbing their attention. Once they’ve selected you off the shelf it’s important for your label to quickly keep them snared. How? …Read More

  4. HOW TO MAKE AN EFFECTIVE CUSTOM WINE, FOOD, OR BEER BOTTLE LABEL

    There are many factors that go into an effective custom wine, food, or beer bottle label design. It’s not all guesswork as research has been done – your custom label design should be planned out carefully, thoughtfully, and deliberately. There is a lot of data out there that shows that consumers…Read More

  5. CUSTOM LABEL SHAPES FOR YOUR PRODUCT’S BOTTLE OR CONTAINER

    It’s important to consider the shape of your product’s container when you’re designing your label – not just for the artwork and text, but also because certain label materials work well or don’t work well with certain types of containers. If you have created a product, you probably know th…Read More

  6. CAN WINE BOTTLE LABELS AFFECT YOUR WINE SALES?

    If you haven’t tried the particular wine before and you’re no aficionado who can look at the ingredients and know what it’s going to taste like, really the only thing you have to go off of is the color and texture of the wine, the bottle, and the wine bottle label. Almost everyone we asked sai…Read More

  7. CUMMINS LABEL UNVEILS NEW WEBSITE

    As many of our Cummins Label clients have probably noticed, our website has been totally redone! We wanted to create a website that better represented our company – you may have even noticed we updated our logo and color scheme. Our new site is designed to be user-friendly and informational as wel…Read More

  8. BRANDING IS ESSENTIAL TO EFFECTIVE CUSTOM LABEL DESIGN

    Branding is crucial to a small business’ success and is often not given enough thought during the development phase of a product and beyond. Branding and marketing are based in research. It’s important to allot time and adequate resources to this research in order to come up with an effective ma…Read More

  9. THREE SUGGESTIONS FOR CREATING THE PERFECT BEER BOTTLE LABEL

    Beer, especially specialty craft beer, has never been as popular as it is now. Because of this, there are a lot of individuals, startup breweries, and even more established brands vying for shelf space. There is a pretty big noticeable distinction between traditional domestic and craft beer bottle l…Read More